Unseen is unsold

The emotions, and other unaware factors, influence human behaviour.
EyeSpot allows to trace, analyse and turn them
into useful information in support of your decisions.

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ONLINE

The most complete web platform that allows to integrate online surveys with a range of innovative perception-based tools and therefore to collect highly informative data beyond the simple opinion.
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WORLDWIDE

Besides perceptive tools you can create surveys to examine in depth rational and value-related aspects and propose only one link
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DO IT YOURSELF

You can prepare your research in complete autonomy or if you want you can ask for the advice of our experts, at any stage of the project
ASK FOR AN ADVICE

We measure attention

EyeSpot is the most complete web platform that allows you to manage autonomously your research projects by using at the same time different technologies
(eye tracking, emotion recognition and much else).

EyeSpot is a platform proprietary to SR Labs that for over 20 years designs and implements software solutions to meet the requirements of its customers.

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ATTENTION ECONOMICS

Let’s start from an assumption: if your message/product is not seen cannot be taken into consideration. If it is seen, but is not recognized, it is not effective. If it is recognized, but cannot catch the attention, will not be chosen.

We are used to assess the efficacy of a banner, of a website on the basis of visitors or impressions. But in a context of over-stimulation, where there is a lot to see but little time to do it, being able to catch the attention and generate interest in the user, is becoming increasingly difficult: on third of advertisements is not seen, but this may also happen for important elements of your product or website (call to action, logo, price, etc).

While viewability is until now estimated, the attention detected with the eye tracking technology is an objective KPI.

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EyeSpot

is a an easy, effective, integrable, cheap and reliable analysis tool.

WHAT IT IS USED FOR

  • Get to know your user.
  • Collect data on spontaneous behaviours that can be barely verbalized.
  • Make more user-friendly your products.

WHOM IT IS ADDRESSED TO

EyeSpot is the solution for brands, digital agencies, interaction designers and all the professional profiles looking for unconventional and authentic insights supporting them in the process of product optimization.

What it offers you

COSTS REDUCTION

Low operation costs thanks to the online management and process automation

EASY ACCESS

The participants answer directly from home, from their pc, without time restrictions.

SPECIFIC TARGETS

Users in any part of the world can be achieved and cross-cultural studies can be planned

LARGE SAMPLE SIZE

The quantitative approach allows to reach a statistically significant representativeness.

FLEXIBILITY OF FINDING

You can choose how to invite participants: by sharing a link via e-mail, involving a panel provider, putting a pop up in your website.

QUICKNESS

Outputs are available after a few minutes. You can see them in dashboard or export them.

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Be the first to get EyeSpot!

For a limited period, we offer you our platform at really competitive price!

SEE THE OFFER

Or try the trial version

You will have at your disposal:

  • 1 Project
  • 10 Participants
  • All tools included
  • Visual data export

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    EyeSpot – unconventional research is a TrademarkTM of SR Labs Srl.
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    +39 02 749291

    info@eyespotsolution.com