EyeSpot
is a an easy, effective, integrable, cheap and reliable analysis tool.
WHAT IT IS USED FOR
- Get to know your user.
- Collect data on spontaneous behaviours that can be barely verbalized.
- Make more user-friendly your products.
WHOM IT IS ADDRESSED TO
EyeSpot is the solution for brands, digital agencies, interaction designers and all the professional profiles looking for unconventional and authentic insights supporting them in the process of product optimization.
What it offers you
COSTS REDUCTION
Low operation costs thanks to the online management and process automation
EASY ACCESS
The participants answer directly from home, from their pc, without time restrictions.
SPECIFIC TARGETS
Users in any part of the world can be achieved and cross-cultural studies can be planned
LARGE SAMPLE SIZE
The quantitative approach allows to reach a statistically significant representativeness.
FLEXIBILITY OF FINDING
You can choose how to invite participants: by sharing a link via e-mail, involving a panel provider, putting a pop up in your website.
QUICKNESS
Outputs are available after a few minutes. You can see them in dashboard or export them.
Unseen is unsold
The emotions, and other unaware factors, influence human behaviour.
EyeSpot allows to trace, analyse and turn them
into useful information in support
of your decisions.
ONLINE
The most complete web platform that allows to integrate online surveys with a range of innovative perception-based tools and therefore to collect highly informative data beyond the simple opinion.
WORLDWIDE
Besides perceptive tools you can create surveys to examine in depth rational and value-related aspects and propose only one link
DO IT YOURSELF
You can prepare your research in complete autonomy or if you want you can ask for the advice of our experts, at any stage of the project
ASK FOR AN ADVICE
We measure attention
EyeSpot is the most complete web platform that allows you to manage autonomously your research projects by using at the same time different technologies
(eye tracking, emotion recognition and much else).
EyeSpot is a platform proprietary to SR Labs that for over 20 years designs and implements software solutions to meet the requirements of its customers.
ATTENTION ECONOMICS
Let’s start from an assumption: if your message/product is not seen cannot be taken into consideration. If it is seen, but is not recognized, it is not effective. If it is recognized, but cannot catch the attention, will not be chosen.
We are used to assess the efficacy of a banner, of a website on the basis of visitors or impressions. But in a context of over-stimulation, where there is a lot to see but little time to do it, being able to catch the attention and generate interest in the user, is becoming increasingly difficult: on third of advertisements is not seen, but this may also happen for important elements of your product or website (call to action, logo, price, etc).
While viewability is until now estimated, the attention detected with the eye tracking technology is an objective KPI.
Discover our affordable plans and choose the one that best suits your needs.
You can also try EyeSpot
in the
Free Version
EyeSpot – unconventional research is a TrademarkTM of SR Labs Srl.
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